TRUST US TO DELIVER
Welcome to Design Desire, the magazine about finding and getting the interior designs that you really want. Twenty years ago, my company was a pretty traditional furniture manufacturer. We designed furniture, we built furniture … and then we sold it. What made us different was a certain level of quality. But I knew that wasn’t enough. I knew we had to find more ways to distinguish ourselves from other furniture companies. What we needed was a truly unique selling proposition. So, we set upon a journey to do something nobody else could. We started with the most important element of any profitable enterprise … the customer.
It occurred to me that everyone in our business pays great lip service to “giving the customer what they want”; in the end they place the most emphasis on selling what they have. We decided to be different. When you come into a Euro Design showroom or visit our website, you will no doubt see many things you want.